Every now and then you need to make a change. Some changes are big, and some are not so much. We need to announce a fairly big change, and so we'd like to explain the reason.
Hampson Health Pty Ltd is now trading as Gold Coast Chiropractic Care. But don't worry, you will notice that our old URL, hampsonhealth.com.au, redirects seamlessly to our new domain goldcoastchiropracticcare.com.au, and our phone number remains the same -- 07 5575 8388 and we will remain in the same convenient location in Robina on the Gold Coast.
We have made this change because we wanted to make it easier for new patients to find us. We take our responsibility to help people live pain-free very seriously and this new name allows new patients to find us more easily via the internet. Over half of our new patients are referred from our existing clients, but there is also a significant portion of our new patients who find us by searching for a Chiropractor on Google, or another search engines. If someone on the Gold Coast is searching for a chiropractor, they typically would use the phrase "gold coast chiropractor", or some variation of that, and our new name and URL helps those people find us more easily.
A new name and URL also give us the opportunity to redesign our logo.
Our old logo
We really liked some aspects of our old logo. Malcolm (our head Chiropractor) frequently uses the analogy that he is like a mechanic for the body. This logo built on that motif. We used the earthy colours of the clinic and the blue for clinical trust. But Malcolm always wanted something more hopeful, less dreary, and something that included hands. Hands are a big part of our work and we believe a caring touch is important.
Our new logo
Our new logo conveys the beach loving lifestyle of our city, the Gold Coast, built on the firm foundation of the spine/wave motif. The hands holding with care in the center convey our focus on the client, backed up by our philosophy at the base -- live pain-free with contract-free healthcare -- because we believe everyone should have access to effective pain-relieving, life-restoring healthcare without the common, but unnecessary, contractual obligations associated with chiropractic. We believe in chiropractic care. Not chiropractic contracts.
We hope you like our new logo. We are confident it conveys the mission and philosophy we have also been passionate about at Hampson Health. We hope you will continue to trust us with your chiropractic care on the Gold Coast.